Flexible options, funded directly by the specialty distributor, will help partners transition easily to the subscription economy and make technology more accessible and affordable
LONDON, UK – May 17, 2022 – Westcon-Comstor, a global technology provider and specialist distributor, today announced the launch of Flex (Flexible Payment Solutions), an innovative payment service that provides flexible financing for the IT channel.
Over the past decade, the tech industry has shifted from traditional resale models to subscription-based offerings. This change has enabled digital transformation programs to become more agile and iterative by facilitating access to the latest technologies while reducing pressures on capital.
Until now, vendors and partners have struggled to deliver the subscription services customers expect due to pressures on their own working capital and cash flow. Flex alleviates these concerns by providing a range of flexible, industry-leading payment solutions contracted and billed directly by Westcon-Comstor, without having to go through third-party billing agents or brokers. This enables partners and vendors to offer more solutions in their portfolio on a subscription basis, regardless of their billing capabilities or customer budget restrictions.
Forming a central element of Westcon-Comstor’s broader partner success approach, Flex is designed to enable long-term, sustainable success, profitability and relevance in the growing world of services as a service.
One of the service’s early success stories is Cello, now New Zealand’s fastest-growing telecoms operator – which adopted Flex at the height of the pandemic to help customers navigate funding challenges.
“If you’re not in charge of making your partners and customers successful, you won’t stay in business very long,” said Andrew Allan, president of Cello. “The days of a one-size-fits-all approach are over. Flexibility is essential to successfully adapt to changing market conditions.
“As the fastest growing telecommunications company in New Zealand, we are in a capital-intensive game and need to work with partners who are willing to work in the best way that works for us and our customers. clients. With its scale, experience and focus on partner success, no one does it quite like Westcon-Comstor. During COVID, Westcon-Comstor has upped the ante and tailored its services to meet our specific needs. »
Callum McGregor, CFO of Westcon-Comstor, commented: “The market has a clear desire for subscription-based consumption models, but delivering this is no small feat. We designed Flex to better serve both vendors and partners. With Flex, partners unlock deeper vendor discounts by increasing deal size and maximizing the value they get for their budget from the start.
“Because we don’t use third-party billing providers, partners deal with us in exactly the same way as they would with any ‘standard’ purchase. Plus, they can match incoming payments with outgoing payments. , so the customer gets exactly what they want, the way they want it, with no impact on partner or supplier cash flow.
With more than 90% of technology companies now adopting consumer business models, according to EY, Flex will help all of our channel partners and suppliers take full advantage of subscription models and capitalize on where the industry is heading. »
For more information on Flex, visit our website here: http://www.westconcomstor.com/flexiblepayments
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About Westcon Comstor
Westcon-Comstor is a global technology provider and specialty distributor, operating in over 70 countries. It delivers business value and opportunity by connecting the world’s leading IT vendors to a channel of technology resellers, system integrators and service providers. He combines industry knowledge, technical know-how and over 30 years of distribution experience to deliver value and accelerate business success for suppliers and partners. It is marketed through two business segments: Westcon and Comstor.
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